Starting Friday, October 9, we will be hosting a POP-UP EVENT at BEAMS ROPPONGI HILLS.
For the first time, BEAMS will bring together its Men’s and Women’s sections for a joint POP-UP EVENT, with OAO selected as its inaugural partner. Over the course of 10 days, visitors will be able to explore and try on a wide selection of OAO footwear, including the latest Autumn/Winter collection.
Located at the heart of Roppongi Hills, where fashion, art, food, and diverse cultures come together, BEAMS provides the setting for this special POP-UP. For OAO, it marks a new opportunity to connect with people across different communities, as BEAMS brings its labels together to focus on a single brand. An OAO brand film will also welcome visitors in the window display at the front of the second-floor store.
From the latest 2026 Autumn/Winter collection, the new FACET and LAMINA will be available ahead of their wider release, alongside signature styles including SUNLIGHT and SUNLIGHT PRIMA FLAT. This will be the first event of the season where visitors can experience the full breadth of the AW collection in person.
Discover a pair that complements your individual style.
We look forward to welcoming you.
FACET
A low-profile sneaker constructed from multiple panels defined by precise, linear cuts. The upper is stripped back to its essential elements, creating a refined and minimal silhouette.
A combination of smooth leather and richly textured embossed leather creates a subtle contrast, while elastic gores on both sides provide a secure fit and effortless slip-on wear. The latest slim-profile Vibram sole is paired with a cork midsole and OAO’s original high-rebound insole, delivering exceptional cushioning and comfort in a minimal profile.
LAMINA
A loafer defined by a form where straight lines intersect with curves, blending relaxed softness with an industrial urban sensibility. Crafted from supple leather and nubuck, its spacious silhouette gently wraps around the foot for a comfortable fit.
Small perforations are placed across the toe, evoking an industrial aesthetic while allowing for ventilation and comfortable wear throughout the seasons.
SUNLIGHT PRIMA FLAT
A low-profile model that embodies a sense of lightness and a contemporary mood. The upper is crafted from soft, lustrous cow leather or suede, with each color offering its own distinct character. Featuring our thinnest and lightest cupsole to date, it maintains a sharp profile while delivering a light, responsive stride with ample cushioning.
Alongside this model, a wide selection of OAO styles—including SUNLIGHT, SUNLIGHT WP, SUNLIGHT CORE, SUNLIGHT ORB, LES ARCS BOOTS, LES ARCS LOW, FOUNTAIN, and SUNLIGHT PRIMA will be available in a broad range of sizes and colorways for both men and women.
OAO POP UP at BEAMS ROPPONGI HILLS
October 9 (Fri) – October 18 (Sun), 2026
Hours: 11:00 AM – 9:00 PM
Venue: BEAMS ROPPONGI HILLS
Address: Hillside B1F, Roppongi Hills, 6-12-2 Roppongi, Minato-ku, Tokyo
The styles and size range available may differ from those offered at OAO HAUS.
Quantities and sizes are limited.